Hi all, it is definitely time for an update! First things first, USM PRSSA has a new executive board that was elected in May of 2009. The board members are: Scott Thornburg, PRSSA President; Drew Treuting, Agency Director; Samantha McCain, Co-Agency Director; Grayson Baird, Agency Associate Director; Samantha Yeager, VP of Publicity (Electronic); Amber Ross, VP of Events; and Kate Hunte, VP of Membership/Treasurer. We are all eager to get the ball rolling on the great things that USM PRSSA has in store for its members and potential members this semester.
On that same note, we are planning a USM PRSSA social for the beginning of the school semester. The specifics (date, time and place) aren't nailed down quite yet; however, stay tuned for more info! The social will be a great opportunity for members and students considering membership to meet in an informal and fun setting to learn the benefits of becoming a member and see what PRSSA is all about.
Lastly, I would like to wish our president, Scott Thornburg, the best of luck as he travels to Scottsdale, AZ for a PRSSA Leadership Conference this weekend! Have fun and make our chapter proud :)
Best,
Samantha Yeager
Sunday, June 14, 2009
Tuesday, December 2, 2008
Last meeting of the semester!
Tonight is the last meeting of the semester. We will be electing a few officers: Secretary, Publicity, and Associate Director of The Agency at Southern Miss. Meeting starts at 6! Be sure to be there!
Also!
Recently in the PRSA Issues and Trends e-mail, the Buzz People's Choice Awards have been released from AdWeek Media. Follow the two links below to read about all of the award winners and the AARP's brilliant PR Campaign.
AdWeek Media: 2008 Buzz People's Choice Awards
Public Relations Winner: AARP & Colburn Communications
Also!
Recently in the PRSA Issues and Trends e-mail, the Buzz People's Choice Awards have been released from AdWeek Media. Follow the two links below to read about all of the award winners and the AARP's brilliant PR Campaign.
AdWeek Media: 2008 Buzz People's Choice Awards
Public Relations Winner: AARP & Colburn Communications
Wednesday, October 8, 2008
Great Job!
Thank you to everyone who helped pull off a successful event such as The Mixer. We had approximately 60 people [students, professionals and professors combined] to show up. A lot of fun was had, and we look forward to doing it again!
There are a lot of upcoming things for the agenda! Will post those soon!
Also, be on the lookout for a new bulletin board in Southern Hall. It should have a new look soon!
Tuesday, September 23, 2008
MCJ Mixer
Hi all!
PRSSA is hosting a MCJ Mixer on Sept. 30 from 5 p.m. until 6:30 p.m. on the North Porch of Southern Hall facing Kennard-Washington's front lawn. The Mixer is for MCJ students, professionals and professors to have an opportunity to network and make connections. There will be free food and beverages provided by the MCJ Department.
Make sure to dress business casual - you may meet your future boss :)
For more information, contact Samantha Kinard at SamanthaKinard@aol.com or the MCJ Office.
PRSSA is hosting a MCJ Mixer on Sept. 30 from 5 p.m. until 6:30 p.m. on the North Porch of Southern Hall facing Kennard-Washington's front lawn. The Mixer is for MCJ students, professionals and professors to have an opportunity to network and make connections. There will be free food and beverages provided by the MCJ Department.
Make sure to dress business casual - you may meet your future boss :)
For more information, contact Samantha Kinard at SamanthaKinard@aol.com or the MCJ Office.
Wednesday, January 23, 2008
Meeting Minutes from Tuesday, January 22, 2008
Hello PRSSA Members!
In case you missed the meeting today (Jan. 22), here are the minutes.
1) We set the following meeting dates. All meetings are at 5:00 p.m. in Southern Hall 115: Tuesday, February 12, Tuesday, March 4, Tuesday, March 25, and Tuesday, April 15.
2) We talked about National Assembly and made important decisons regarding that. Those details are in a separate e-mail.
3) We are planning an agency tour hopefully on March 28 to the coast. Possible locations include the Mississippi Sea Wolves.
4) I just e-mailed Dr. Saunders to see if she can speak to us at some point this semester. She is a former PRSSA advisor.
5) Are you interested in being an officer next year? Elections aren't until March but if you think you might be interested, go to the current officer and talk to them about their position. Talk to a few different officers and find out what their duties are. See what you might be interested in. Current officers are:
Candace Mitchell - President ca_mitch@bellsouth.net
Ashley Dyle - Vice-President ashley.dyle@usm.edu
Darlene Adams - Treasurer bndadams@bellsouth.net
Toni White - Secretary antonia.white@usm.edu
Jessica Heider - Events Coordinator dottrj420@aol.com
Amber Peterson - Publicity amber.peterson@usm.edu
6) We're looking into a conference in Atlanta but we've got to get the dates...Stay tuned!
7) If your dues expire this Spring and you'd like to renew for next year, you must pay your dues by FEBRUARY 12. This will give Darlene plenty of time to deposit the money, fill out the paperwork and send the dues to Nationals. They are due to Nationals by March 1. NEW MEMBERS GLADLY ACCEPTED!!!! Tell your friends!
7) Southern Hall 115 looks great now! It has been repainted and makes a much better meeting area, thanks to Sue and Mandy in the MCJ office. If you see them, please thank them for their hard work.
Hope to see you at the meeting!
In case you missed the meeting today (Jan. 22), here are the minutes.
1) We set the following meeting dates. All meetings are at 5:00 p.m. in Southern Hall 115: Tuesday, February 12, Tuesday, March 4, Tuesday, March 25, and Tuesday, April 15.
2) We talked about National Assembly and made important decisons regarding that. Those details are in a separate e-mail.
3) We are planning an agency tour hopefully on March 28 to the coast. Possible locations include the Mississippi Sea Wolves.
4) I just e-mailed Dr. Saunders to see if she can speak to us at some point this semester. She is a former PRSSA advisor.
5) Are you interested in being an officer next year? Elections aren't until March but if you think you might be interested, go to the current officer and talk to them about their position. Talk to a few different officers and find out what their duties are. See what you might be interested in. Current officers are:
Candace Mitchell - President ca_mitch@bellsouth.net
Ashley Dyle - Vice-President ashley.dyle@usm.edu
Darlene Adams - Treasurer bndadams@bellsouth.net
Toni White - Secretary antonia.white@usm.edu
Jessica Heider - Events Coordinator dottrj420@aol.com
Amber Peterson - Publicity amber.peterson@usm.edu
6) We're looking into a conference in Atlanta but we've got to get the dates...Stay tuned!
7) If your dues expire this Spring and you'd like to renew for next year, you must pay your dues by FEBRUARY 12. This will give Darlene plenty of time to deposit the money, fill out the paperwork and send the dues to Nationals. They are due to Nationals by March 1. NEW MEMBERS GLADLY ACCEPTED!!!! Tell your friends!
7) Southern Hall 115 looks great now! It has been repainted and makes a much better meeting area, thanks to Sue and Mandy in the MCJ office. If you see them, please thank them for their hard work.
Hope to see you at the meeting!
Wednesday, November 14, 2007
What jobs can you get with a PR (Public Relations) degree?
According to the University of Texas Career Center, below are direct career options for someone with a PR degree.
Advertising Account Assistant:
Assists account executive in liaison between agency and its clients. Helps to coordinate and manage advertising campaigns based on client needs. Works for advertising agencies.
Advertising Copywriter:
Writes advertising copy for display in all media, such as newspaper, magazine, billboard, packaging, television, radio.
Advertising Media Planner:
Determines the most cost-effective means of reaching a target market via print and broadcast media. Researches demographics of different media outlets and analyzes demographic and budgetary aspects of advertising proposals. Works for advertising agencies.
Art Director, Advertising:
Creates a visual concept that can be developed into a successful print ad, television commercial, or sales campaign. Analyzes market research data and client specifications and works closely with copywriters. Creates and presents layouts to creative directors or possibly to clients. Works with an illustrator or photographer to develop a final visual. Works for advertising agencies.
Art Director, Editorial:
Directs art and visuals for books, magazines, and newspapers according to specified guidelines. Supervises layout and selects illustrators or photographers to execute the visual effects. Works for publishing companies.
Assistant Advertising Manager:
Assists in the development and implementation of advertising campaigns; create advertisements; conducts research; and develops budget.
Assistant Art Director:
Creates ads for differing types of media; may be responsible for supervising artists, designers, copywriters, illustrators, etc. May actually serve as artist, illustrator, and copywriter, in smaller companies.
Assistant Public Relations Director:
Helps director with publicity; promotes corporation and betters its public image.
Copywriter. Writes copy for advertisements and commercials; conducts research; and writes speeches and press releases.
Corporate Communications Specialist:
Writes press releases, speeches, annual reports, and other material to promote a corporation and its image. Works for all corporations in all fields.
Corporate Designer:
Helps a company establish its identity through graphic representation. Works on a wide range of assignments, such as logo development, letterhead design, or illustrating brochures or annual reports. Works for a variety of companies.
Creative Director:
Coordinates overall look of an advertising project. Works closely with art director and copywriter to ensure consistency of final product and adherence to deadlines. Works for advertising agencies.
Customer Service Representative:
Handles customer relations, usually through direct contact with customers or clients. Researches and responds to complaints and informational inquiries, seeking both to meet the customers' needs and promote the image and reputation of the employer. Works for manufacturers, retailers, service industries, and social service organizations.
Energy Communication Specialist:
Handles community relations and functions as liaison regarding work with six major types of energy: oil and gas, coal, hydroelectric, nuclear, solar, and "alternatives" such as wind, tide, and geothermal. Works for producers, government agencies, consulting firms, and lobbying groups.
Environmental Communications Specialist:
Conducts community relations and liaison work regarding environmental issues in fields such as: earth, marine, and atmospheric sciences; mining; forestry; public works; and parks, wildlife, and water management. Works for government agencies, consulting firms, citizens' groups, research laboratories, scientific associations, and industry.
Graphic Designer:
Develops graphics for such projects as packaging, booklets, and logos.
Illustrator, Advertising:
Sells products or services by creating an appropriate image for the market the client is trying to reach. Considers headlines, copy, and visual ideas and makes preliminary sketch. Works with art director to establish size and color limitations and completes illustrations by a specific deadline. Works for advertising agencies or on a freelance basis.
Illustrator, Editorial:
Considers manuscript and visual ideas and makes a preliminary sketch. Works with art director to establish size and color limitations and completes illustrations by a specific deadline. Works for publishers or on a freelance basis.
Information Coordinator:
Assists with daily operations of public relations department, including answering journalists' questions, arranging tours, and preparing press releases.
Market Research Assistant:
Undertakes the preliminary research for a market study, gathering data concerning competitors' products, organizing existing sales records, etc. Also assists in writing final project reports. Works for market research firms, advertising agencies, manufacturers, and retailers.
Marketing Assistant:
Assists the marketing director with development of a marketing plan, conducts research, and assists with coordination of goals.
Promotion Coordinator:
Develops, creates, and implements inventive ways of promoting a product or service.
Public Affairs Coordinator: Creates, implements, and coordinates a service to a community. May involve fundraising for a charity, overseeing a scholarship fund, operating a service-oriented program or facility. Employers include nonprofit organizations, social service agencies, and the public affairs sections of commercial businesses.
Public Information Officer:
Communicates goals of agency to general public and relevant governmental bodies. Prepares and distributes press releases, publishes newsletters, and produces annual report Holds press conferences.
Public Relations Assistant:
Disseminates information to the press and the general public. Maintains accurate schedule of deadlines and maintains archives of press clippings. Locates supplementary materials for the press.
Public Relations Officer:
Develops positive profile for an organization through relations with newspapers, radio, and television. Writes and provides the press with news releases. Edits newsletters and organizes press conferences.
Public Relations/Public Information Specialist:
Assesses the public relations needs of an organization, and plans and implements programs to meet them. Distinct from advertising. Makes public appearances, produces special events, and prepares press releases and packets to generate favorable free publicity. Works for professional agencies, for businesses of all kinds, and for nonprofit and social service organizations.
Publications Design and Layout Assistant:
Using graphic design and layout skills, produces visually appealing publications as economically as possible. Works for publishers of books, magazines, and newspapers.
Type Director:
Selects type style for advertising materials. Tests typographic arrangements and sets type for finished layouts and finished ads. Works for advertising agencies.
Advertising Account Assistant:
Assists account executive in liaison between agency and its clients. Helps to coordinate and manage advertising campaigns based on client needs. Works for advertising agencies.
Advertising Copywriter:
Writes advertising copy for display in all media, such as newspaper, magazine, billboard, packaging, television, radio.
Advertising Media Planner:
Determines the most cost-effective means of reaching a target market via print and broadcast media. Researches demographics of different media outlets and analyzes demographic and budgetary aspects of advertising proposals. Works for advertising agencies.
Art Director, Advertising:
Creates a visual concept that can be developed into a successful print ad, television commercial, or sales campaign. Analyzes market research data and client specifications and works closely with copywriters. Creates and presents layouts to creative directors or possibly to clients. Works with an illustrator or photographer to develop a final visual. Works for advertising agencies.
Art Director, Editorial:
Directs art and visuals for books, magazines, and newspapers according to specified guidelines. Supervises layout and selects illustrators or photographers to execute the visual effects. Works for publishing companies.
Assistant Advertising Manager:
Assists in the development and implementation of advertising campaigns; create advertisements; conducts research; and develops budget.
Assistant Art Director:
Creates ads for differing types of media; may be responsible for supervising artists, designers, copywriters, illustrators, etc. May actually serve as artist, illustrator, and copywriter, in smaller companies.
Assistant Public Relations Director:
Helps director with publicity; promotes corporation and betters its public image.
Copywriter. Writes copy for advertisements and commercials; conducts research; and writes speeches and press releases.
Corporate Communications Specialist:
Writes press releases, speeches, annual reports, and other material to promote a corporation and its image. Works for all corporations in all fields.
Corporate Designer:
Helps a company establish its identity through graphic representation. Works on a wide range of assignments, such as logo development, letterhead design, or illustrating brochures or annual reports. Works for a variety of companies.
Creative Director:
Coordinates overall look of an advertising project. Works closely with art director and copywriter to ensure consistency of final product and adherence to deadlines. Works for advertising agencies.
Customer Service Representative:
Handles customer relations, usually through direct contact with customers or clients. Researches and responds to complaints and informational inquiries, seeking both to meet the customers' needs and promote the image and reputation of the employer. Works for manufacturers, retailers, service industries, and social service organizations.
Energy Communication Specialist:
Handles community relations and functions as liaison regarding work with six major types of energy: oil and gas, coal, hydroelectric, nuclear, solar, and "alternatives" such as wind, tide, and geothermal. Works for producers, government agencies, consulting firms, and lobbying groups.
Environmental Communications Specialist:
Conducts community relations and liaison work regarding environmental issues in fields such as: earth, marine, and atmospheric sciences; mining; forestry; public works; and parks, wildlife, and water management. Works for government agencies, consulting firms, citizens' groups, research laboratories, scientific associations, and industry.
Graphic Designer:
Develops graphics for such projects as packaging, booklets, and logos.
Illustrator, Advertising:
Sells products or services by creating an appropriate image for the market the client is trying to reach. Considers headlines, copy, and visual ideas and makes preliminary sketch. Works with art director to establish size and color limitations and completes illustrations by a specific deadline. Works for advertising agencies or on a freelance basis.
Illustrator, Editorial:
Considers manuscript and visual ideas and makes a preliminary sketch. Works with art director to establish size and color limitations and completes illustrations by a specific deadline. Works for publishers or on a freelance basis.
Information Coordinator:
Assists with daily operations of public relations department, including answering journalists' questions, arranging tours, and preparing press releases.
Market Research Assistant:
Undertakes the preliminary research for a market study, gathering data concerning competitors' products, organizing existing sales records, etc. Also assists in writing final project reports. Works for market research firms, advertising agencies, manufacturers, and retailers.
Marketing Assistant:
Assists the marketing director with development of a marketing plan, conducts research, and assists with coordination of goals.
Promotion Coordinator:
Develops, creates, and implements inventive ways of promoting a product or service.
Public Affairs Coordinator: Creates, implements, and coordinates a service to a community. May involve fundraising for a charity, overseeing a scholarship fund, operating a service-oriented program or facility. Employers include nonprofit organizations, social service agencies, and the public affairs sections of commercial businesses.
Public Information Officer:
Communicates goals of agency to general public and relevant governmental bodies. Prepares and distributes press releases, publishes newsletters, and produces annual report Holds press conferences.
Public Relations Assistant:
Disseminates information to the press and the general public. Maintains accurate schedule of deadlines and maintains archives of press clippings. Locates supplementary materials for the press.
Public Relations Officer:
Develops positive profile for an organization through relations with newspapers, radio, and television. Writes and provides the press with news releases. Edits newsletters and organizes press conferences.
Public Relations/Public Information Specialist:
Assesses the public relations needs of an organization, and plans and implements programs to meet them. Distinct from advertising. Makes public appearances, produces special events, and prepares press releases and packets to generate favorable free publicity. Works for professional agencies, for businesses of all kinds, and for nonprofit and social service organizations.
Publications Design and Layout Assistant:
Using graphic design and layout skills, produces visually appealing publications as economically as possible. Works for publishers of books, magazines, and newspapers.
Type Director:
Selects type style for advertising materials. Tests typographic arrangements and sets type for finished layouts and finished ads. Works for advertising agencies.
Meeting Minutes from Tuesday, November 13, 2007
PRSSA Meeting November 13, 2007
1) Speaker: Lisa Myric of Regency Care at Forrest General spoke to us about dressing for business.
2) Discussion of for basketball season fundraising
3) Recap of agency tour to Deveney Communications. (We had a great time and learned valuable information!!!)
4) Holiday Party set for December 4 at 6:30 p.m. at Jessica Heider's house.
More details will be sent later. It will be a casual party just to have some fun! If you have a friend who might be interested in joining PRSSA please bring them along.
5)Spring semester's first meeting will be held Jan 22 at 5:15 p.m. in Southern Hall room 115.
If you have any questions, comments, or suggestions please contact one of the
officers:
Candace Mitchell, President, ca_mitch@bellsouth.net
Ashley Dyle, Vice President, ashleydyle@gmail.com
Darlene Adams, Treasurer, bndadams@bellsouth.net
Toni White, Secretary, antonia.white@usm.edu
Jessica Heider, Special Events, dottrj420@aol.com
Amber Peterson, Publicity, amber.peterson@usm.edu
1) Speaker: Lisa Myric of Regency Care at Forrest General spoke to us about dressing for business.
2) Discussion of for basketball season fundraising
3) Recap of agency tour to Deveney Communications. (We had a great time and learned valuable information!!!)
4) Holiday Party set for December 4 at 6:30 p.m. at Jessica Heider's house.
More details will be sent later. It will be a casual party just to have some fun! If you have a friend who might be interested in joining PRSSA please bring them along.
5)Spring semester's first meeting will be held Jan 22 at 5:15 p.m. in Southern Hall room 115.
If you have any questions, comments, or suggestions please contact one of the
officers:
Candace Mitchell, President, ca_mitch@bellsouth.net
Ashley Dyle, Vice President, ashleydyle@gmail.com
Darlene Adams, Treasurer, bndadams@bellsouth.net
Toni White, Secretary, antonia.white@usm.edu
Jessica Heider, Special Events, dottrj420@aol.com
Amber Peterson, Publicity, amber.peterson@usm.edu
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